LEDVANCE Names Industry Veteran, James Johnson, Managing Director for US and Canada

Company Veteran Brings Decades of Lighting Experience to New Role

Wilmington, Mass. – Lighting leader LEDVANCE, maker of SYLVANIA general lighting products in North America, announced James “Jim” L. Johnson, Jr. as Managing Director for the company’s US and Canada region.  He will be based in the company’s North America headquarters in Wilmington, Massachusetts.  Jim brings decades of lighting experience to this new position, including first-hand knowledge of OSRAM SYLVANIA heritage through his past roles with the organization.  From his start with GTE Sylvania in 1985, Jim held positions of increasing responsibility across multiple locations and businesses, including leadership of the Valeo Sylvania joint venture and culminating in his role as CEO of OSRAM’s Global Traditional Lamps business.

“Jim is an effective, efficient manager with a keen sense of how to lead in a complex, strategic environment.  We are confident that his leadership will strengthen our ongoing transformation and help position LEDVANCE for increased success in the future,” said Erol Kirilmaz, board member and global chief sales and marketing officer, LEDVANCE.  “We see enormous opportunity ahead of us for LEDVANCE and look forward to Jim’s leadership in the US and Canada to help us and our customers achieve continued success.”

“This is the beginning of a new year for LEDVANCE, and with that means new opportunities for our employees and customers.  I look forward to working with the team to find ways to be more agile and responsive to our customers’ needs for our combined success,” said Johnson.  “Part of this involves bringing lighting innovations to the market faster so our customers can take advantage of the latest in lighting trends in order to increase sales and differentiate themselves.  We are investing in local research and development and in offering LED products that are assembled by our US factory workers.  Together with our customers, LEDVANCE and the SYLVANIA product brand will continue to break new ground and achieve excellence.”

ABOUT LEDVANCE LLC
LEDVANCE GmbH is one of the world’s leading general lighting providers for professional users and retail customers.  In North America, LEDVANCE LLC offers SYLVANIA advanced LED lamps, standardized luminaires and smart lighting solutions, as well as a wide range of traditional light sources.  The SYLVANIA brand leadership in the industry is a result of a proud legacy of over 100 years of lighting experience and paves the way for future success.  LEDVANCE is active in more than 120 countries.  Additional information can be found at www.sylvania.com.