Bruno Biasiota, Named EdisonReport’s 2012 Person of the Year

EXCLUSIVE.  MUST CREDIT EDISONREPORT.  On 4 December, your humble editor sat down with Bruno Biasiotta, President & CEO Lighting North America, at Philips Lighting.  Below is our discussion.  

ER: What keeps you up at night? 

Mr. Biasiotta:  Thinking about the value we can bring to each customer and their customers along the value chain.  Business is all about the value we create. To do that, we need to understand what the customer needs.  As someone new to the lighting industry, I am excited about these possibilities and I am constantly thinking of new and innovative ways we can better serve the needs of our customers.

ER:  You are from Johnson Controls.  Did Philips bring you in because you don’t have the same paradigms as others in Philips and that you could be more objective and not worry about the sacred cows?

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