Get a Grip on Lighting with David Gordon – Who to Trust in Lighting

With the threat of tariffs on importing Chinese goods, it looks like the lighting industry will be really shaken up. But is this kind of disturbance good or bad? What does it bring to U.S. lighting companies? How does it affect the consumer?

Today, we dive deep on this and more in this episode of the Get A Grip On Lighting Podcast with Michael, Greg, and our guest David Gordon, the President of Channel Marketing Group. His company has long been helping manufacturers and distributors in the lighting industry with strategic planning, marketing, and market research.