IDTechEx Research finds that in its “most likely” forecasts scenario OLED lighting will become a $1.3 billion market in 2023 – equating to 1.3% of the market size of LED lighting at that time.
A report by IDTechEx “OLED vs LED Lighting 2013-2023” finds that OLED lighting is likely to struggle to define and communicate its unique selling points and may remain an over-priced and under-performing option compared to LED lighting, unless Apple-like design innovation occurs. Read more at Electronics Weekly.