GAINSVILLE, GA – GRE Alpha North America and Global Lighting and Controls (GL&C) have announced their partnership.
After a comprehensive vetting process, GRE Alpha selected Global Lighting and Controls as their marketing partner based on their understanding of the LED component marketplace and organizational capabilities.
“GL&C’s extensive background and reach into the lighting and controls market will enable GRE Alpha to be more thoroughly represented throughout the North American lighting market while also providing valuable opportunities to further engage and partner with leading lighting manufacturers,” said Rick Araujo, North America Business Development Manager at GRE Alpha.
Global Lighting and Controls has been a strong voice in the industry, advocating for open standards, and has a growing reputation as a cutting-edge supplier of innovative components to lighting fixture OEMs. This partnership will open new distribution avenues for GRE Alpha to provide innovative and advanced lighting solutions to clients looking for high-quality LED drivers and power supplies.
“GRE Alpha’s drivers and integrated control products directly match GL&C’s philosophy on the direction of the lighting industry. We firmly believe in the use of open standard protocols and Luminaire Level Lighting Controls (LLLC). GRE Alpha is ahead of the rest of the industry, with products that meet both of these demands!” said Michael “MJ” Johnson, the Founder of GL&C.”
This collaboration streamlines the purchasing process, making it easier for buyers to access top-tier products. Our new alliance with GL&C broadens GRE Alpha’s brand exposure and market penetration. The prominent manufacturer’s representative brings to the table an array of unique products and service solutions in the lighting sector, thereby bolstering GRE Alpha’s standing as a distinguished brand that provides exceptional smart lighting power and control solutions.
At GRE Alpha, we hold our partners in high regard, especially those who align with our mission: to design and disseminate cutting-edge products and solutions in the LED lighting domain to a global customer base. We are grateful for the chance to collaborate with Global Lighting and Controls and eagerly anticipate what the future holds.
Learn more about GRE Alpha products or reach out to GL&C.
About Global Lighting & Controls
Global Lighting & Controls is owned and operated by some of the top lighting and lighting controls sales experts in the United States. Each of our principals has over 25 years of experience and a national reputation in the lighting industry. We have offices strategically located around the United States (Atlanta, Los Angeles, Milwaukee), allowing us to easily support your efforts throughout North America. We have worked with and helped advance EVERY major brand marketed in the United States and Canada. GL&C was formed to provide sales, marketing, product development, and logistical support for small, medium, and start-up companies looking for a competitive advantage over the major lighting conglomerates.
About GRE Alpha
GRE Alpha® Electronics, Ltd. specializes in designing and manufacturing solid-state lighting power supplies and lighting control accessories, which are the lifeblood of indoor and outdoor LED lighting systems. Their superior performance products are the power behind LED lighting systems. GRE’s unique modular approach allows its dimming modules and drivers to be used in new or existing installations.