Director of Marketing – Intense Lighting
Intense Lighting currently has an opening for a Director of Marketing. We are seeking a highly motivated individual to coordinate all accepts and personnel of the Marketing Department. Reporting directly to the president, the Director of Marketing is responsible for conceptualizing, developing and implementing an integrated brand marketing strategy that supports all financial goals and builds awareness. The Director of Marketing will be part of the senior management team and will work closely with associates of all levels within the organization, as well as external consultants. Must have the ability to lead cross-functional teams in a highly collaborative environment. This position requires active involvement with sales, engineering, purchasing and customer service.
Responsibilities
• Implementation of Intense Lighting’s marketing plan and strategy
• Responsible in maintaining Intense Lighting’s overall brand identity across all platforms
• Plays a key role in the direction of Intense Lighting’s product development
• Ultimately responsible for scheduling all product roll outs and ensures deadlines stay on track
• Oversee all website development and online content creation
• Responsible for the development and coordination of all literature, submittal sheets, advertising, media relations, online and print advertising, and social media
• Manage all aspects of tradeshow coordination including exhibit design
• Oversee sales sample kits conceptualization and development
• Oversee the sales sample department and personnel
• Manage public relations strategy and oversee outside consultants
• Implement social media strategy and manage presence in social networking
Requirements:
• Must be well versed in current brand marketing strategies and have a strong understanding of the business structure and procurement in the architectural lighting market
• Must be well organized and capable of managing several projects
• Bachelors college degree in Marketing, Business or Graphic Design is required
• Minimum 3 years of marketing experience in architectural lighting manufacturing
• Must have a minimum of 5 years managing a marketing team and graphic design department
• Must be familiar with Mac based graphic design software platforms such as Adobe Photoshop and InDesign
• Must be current on the latest trends and technology in lighting
• Must have trade show skills including organizing logistics and exhibit design
• Strong project management and organizational skills are a must.
• Copy writing and proof reading skills required
• Knowledge of Sales Force is a plus
• Salary will be determined on experience
Intense Lighting is an organization that values creativity and innovative thinking. We offer a great opportunity to work alongside intelligent and highly motivated people. We offer a competitive compensation package and benefits to include medical/dental/vision and 401(K). Send resume to [email protected] or fax to (714) 630-9883.