Complete turnkey solution includes all digital selling, order processing, marketing and promotion, fulfillment, and U.S.-based call center in 6-12 month pilot
RESTON, VA (November 29, 2016) – Orderhouse today announced a new program that allows lighting companies to test direct-to-consumer ecommerce in an inexpensive and low-risk way.
The pilot program, designed specifically for lighting solution companies, includes the full range of services needed to initiate direct ecommerce sales: website design, shopping cart, merchant processing, warehousing, order fulfillment, digital marketing and call center services.
“More than 3,000 companies in the lighting, electrical, and semiconductor equipment industry have yet to adopt direct-to-consumer sales with ecommerce,” said Mike D’Errico, Orderhouse CEO. “We see an untapped opportunity for lighting businesses, and have developed a pilot program that allows them to explore direct sales to consumers without significant up-front expense or disruption to their current business.”
“Many lighting companies have not added a digital ecommerce channel out of concern that it competes with their own retailers and distributors,” stated Kevin Gray, senior account executive, lighting sector. “However, today’s consumers expect an omnichannel experience with their preferred brands. Handled correctly, selling directly to consumers can actually strengthen those relationships and improve revenue for the channel partners as well as the vendor.”
The Orderhouse pilot gives lighting companies the opportunity to explore direct-to-consumer ecommerce in a controlled way. The pilot program can be tailored for a variable number of SKUs and uses some proven design and marketing templates to enable a quick start. Companies interested in taking advantage of the pilot program should contact Kevin Gray at [email protected] or 412-491-0113.
About Orderhouse
Orderhouse provides a fully-integrated, end-to-end ecommerce solution that simplifies the process of adding a direct-to-consumer channel for manufacturers. The Orderhouse platform includes customized web store design, secure payment processing, full-service warehousing and distribution, digital marketing, and U.S.-based call center for customer support. The ecommerce provider offers one of the first complete turnkey solutions that is fully integrated across components and combines software with bricks and mortar. For more information, visit www.orderhouse.com.
Contact
Kevin Gray, Senior Account Executive
[email protected]
412-491-0113