JANUARY 14, 2014–GE alum David Schuellerman has established Schuellerman Communication, a public relations consultancy that aims to help agile companies and start-ups raise brand awareness, express thought leadership and produce sales leads in dynamic industries such as lighting, technology, manufacturing and consulting services.

“Influencing stakeholders to notice you, know you, see you in a certain positive light or buy from you requires a devotion to storytelling and publicity, aligned with a broader marketing effort,” says Schuellerman. “Best practice prescribes a strategic and sustained public relations effort because there’s no such thing as an overnight success. That’s the basis for my Constant Buzz™ Public Relations solution, a structured approach to media relations.”

Services include writing, public relations, case history development, product introductions, issues/change communication, M&A communication, thought leadership strategy and content development, PR function design, and trade show support. Write [email protected] or call/text 330.221.6671 to start a conversation.